klyr

Branding | Packaging, Copywriting

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KLYR was born from a quest to create a silver rum that's smooth from start to finish. American, KLYR is distilled 12 times and filtered 18. Low in calories, KLYR reimagines rum as an alternative to vodka or tequila.

live in the klyr

A rallying, 90's inspired aesthetic with a community-led campaign that refreshes everything we knew about rum.

social lubricant 

The brand owns black, white, and mineral hues, fearless in its embrace for the simple, natural, and unadulterated.

PHILLIES STADIUM BILLBOARD

a bottle with nothing to hide

SWAG